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Posts
- When was the last time you questioned your creative engagement?
- Meaningful consent - part 1: What is meaningful consent and why is it important?
- Meaningful consent - part 2: Dark patterns, and consent string best practices
- Sex sells but Google isn’t buying It
- Contextual targeting's return could put publishers in the driver's seat
- 6 publisher trends that will dominate 2022
- 5 creative techniques for creating effective ads for HPC products
- Flyby users: How to engage and create brand enthusiasts
- How publishers can take advantage of first-party data
- Google is thinking of taking the F out (...of First Input Delay)
- 5 marketing trends in adtech for 2022
- The four most important SEO strategies for publishers in 2022
- Gated online community: How publishers can build a wall that works for all
- Total Media Solutions: A look at the onboarding process for agencies and brands
- Building an ad tech strategy: 3 elements publishers must master
- Listen up!: Finding the right digital audio ad
- Implementing a subscription model - what should publishers consider?
- The Power of Outstream - Sticky
- iOS 9: What You Need to Know About Ad Blocking on Mobile
- By the Way, Did You Read This? Aug. 17
- Can Facebook Defeat AdBlock Plus?
- VAST 4.0 is the Elephant in the Room
- Ads.txt Publishers Appear to be Winning Despite Heavy Financial Pounding
- A Conversation about Ads.txt with Mr Sherzod Rizaev of MinuteMedia (Full)
- Zenith Predicts Programmatic Advertising to Grow by 31% in 2017
- Programmatic Direct - The New Standard for Premium Advertisers
- Here's How Google Blocked 1.7 Billion Bad Ads in 2016
- 5 Ways to Boost Your Website Monetization!
- Monetization Case Study - A Prominent European Publisher
- Monetization Case Study - A Prominent Online Media House
- Advertisers Begin Push Back Against Publishers, Industry about Transparency
- Google Revises Monetization Guidelines for Publishers
- Remarketing 101
- Google begins preparing industry for new Chrome ad-blocking tool
- New Study Shows Vast Majority of Ad Fraud Caused by Small Percentage of Publishers
- How to Make $20,000 from One Ad Unit!
- DoubleClick Bid Manager 101
- What You Need to Know About Remarketing
- Analytics Guide: How to Remove GA Spam Traffic Once and For All
- The Power of Outstream - Mobile Top Fixed Sticky
- 9 Reasons Why You Should Be Using Google Tag Manager for Your Website
- The Top 5 Reasons to Deploy the Facebook Pixel on your Website
- Introducing the new Total Media logo
- Advertisers Can Now Exclusively Buy from ads.txt Supported Websites
- The Power of Outstream - Mobile Interstitial
- Google Ads or Display & Video 360 - Which is a better buying platform for you?
- 67% of Digital Display Expected to be Sold through Programmatic in 2019
- Eight Indicted for Causing Tens of Millions in Losses in Ad Fraud Scheme
- Case Study - Minute Media Audience Tracking and Selling
- Case Study - Haaretz - Advanced eCommerce Solutions
- Analytics Guide: How to Setup Cross Domain Tracking for Google Analytics in 5 Steps
- EBDA is now available as a part of Google Ad Manager 360!
- Meet with us at our DMEXCO exhibition booth - Hall 8, E32
- HTML5 Campaigns Now Enabled in Google Ads
- 4 Reasons Why Blockchain Could Be the Answer to Programmatic’s Problems
- The Four Key Benefits of Exchange Bidding for Publishers
- DoubleVerify Identifies BotNet Scheme Targeting Ads.txt
- A Conversation about Ads.txt with Mr. Sherzod Rizaev of MinuteMedia (Short)
- Digital Ad Spend Expected to Grow 4.7% in 2018
- The Best SSP for Publishers
- Here’s What You Need to Know About the New Ad Blocker in Google Chrome
- 6 Ways to Increase your Mobile Game Monetization
- Inside of Outstream, Taking a Closer Look at InRead
- What is Ads.txt and Why is it a Hot Topic Right Now?
- Google Analytics Specialist - Total Media - Nov. 2017
- Google Analytics Implementation Specialist - Total Media - Nov. 2017
- Ads.txt November ’17 Updates for Publishers
- Total Media Newsletter - September 2016
- Google Wants You to Improve Your Mobile Website. Will You Do It?
- 40% of Financial Times Readers Stopped Ad-Blocking When Asked
- Video Viewability Will Be Important for Publishers in 2017
- Have You Added HTML5 Video to your Website?
- 8 Ways to Avoid Termination of Your DoubleClick AdX Account
- Video is Transforming Programmatic in 2016
- What are Native Ads and How to Use Them in DFP?
- AdX vs. AdSense - Which one is right for you?
- What You Need to Know About Preferred Deals and Private Auctions
- Digital Video in 2016 – The State of the Market for Publishers
- Total Media is Now a Google Certified Publishing Partner
- The Publisher Strikes Back: 5 Strategies for Combating Ad Blocking on Websites
- DoubleClick Expands to Digital Out of Home Billboards
- New Changes for Google YouTube TrueView
- The Death of Flash? 7 Things to Know Now about HTML5
- By the Way, Did You Read This? Aug. 10
- The Revolution Will Be Served Programmatically
- The Alphabet Starts with AdX: Case Studies
- Increase Your Ad Revenue with Dynamic Allocation
- Online Video is Set to Explode in 2016
- What are RTB, Private and Programmatic Direct Marketplaces?
- You Should Be Interested Programmatic Direct Marketplaces
- Google Blocked 1.7 Billion Ads in 2016
- Introduction to DoubleClick Bid Manager (DBM)
- Total Media's Outstream Video Offerings - InRead - Yoram
- Ad Exchange of the Year – DoubleClick AdX
- Programmatic video, with a touch of history
- Removing Google Analytics Spam Traffic
- Total Media’s team wishes families and friends a Happy Passover
- Total Media’s website is live…Come visit us.
- Total Media breaks into EMEA’s fastest growing media markets
- How can you reach maximum revenue from every digital ad at zero risk?
- Publisher: When should you shift from Google AdSense to Google AdExchange?
- Our news behind your news
- Private ad auctions & preferred deals for publishers now at Total Media Group
- Total Analytics short demo live now
- Digital advertising mega trends shaping 2015
- Steps to make more revenue from your ads on Google DFP
- Why programmatic for publishers will grow exponentially in 2015
- How can publishers benefit from premium programmatic?
- Mobile ad monetization trends 2015. How to avoid the hype
- The state of programmatic in 2015.
- New Changes Coming to Auctions in Google Ad Manager
- Search Ads 360 vs Google Ads (formerly AdWords): How to Scale Up Your SEM
- Google Ad Manager: An Ideal Replacement for Your Ad Server
- Should you go in-house with your programmatic campaigns?
- Advertisers to Spend $18 Million on Video in 2019
- FYI: Unified Pricing Rules in First-Price Auctions
- FYI: First-Price Unified Auctions in Google Ad Manager
- New TV Solutions Rolling Out in Display & Video 360
- New Interactive Ad Experiences Released in Display & Video 360
- 4 Essential Publisher Revenue Optimization Strategies
- TEST PAGE - Fortvision PG
- Kubient Launches First RTB Digital Out-of-Home Platform
- New Additions to Display & Video 360 Address Ad Frequency
- Google launches video ad sequencing on TrueView in Display & Video 360 (DV360)
- Outcome Based Buying in Now Available in Display & Video 360
- Want to Increase Your Ad Revenue? Here's What to Do.
- Everything you wanted to know about CPM but were afraid to ask
- Taboola Inventory Now Available in Display & Video 360
- Still using Google Ads? DV360 Is the upgrade you need
- How to Combat Invalid Traffic and Boost Revenue
- The California Consumer Privacy Act (CCPA) and What it Means for You
- How to Set-Up Google Ad Manager
- Time Is Running Out To Prepare for Google’s Core Web Vitals Update
- How Core Web Vitals Affect Publisher Monetization Strategies
- Google Selects Total Media as a Partner for its Multiple Customer Management (MCM) Program
- You're Right To Be Skeptical.
- Exciting News: Google Updates the Customer Data Upload Feature in DV360!
- Our Simple Ads.txt Overview for 2020
- 10 Ways to Better Promote Your E-Commerce Website
- Two-Click Nightmares Transcript – Stories from Publishers’ Bedrooms – 06/18/2020
- Google Releases New Data Tools for News Organizations
- Google announces a deadline to remove all third party pixels from YouTube.
- Google to introduce CTAs on bumper and non-skippable YouTube ads
- Two-Click Penalty: What You Need to Know
- Master the Creative Review Process in Display & Video 360
- Google Announces Financial Support to Google Ad Manager Publishers
- A Special Total Media Event - Stories from Publishers' Bedrooms - 05/21/2020
- Publishers: How to Navigate These Uncertain Times and Come Out Ahead
- Neama Benhabib - Transcript from the Stories from Publishers’ Bedrooms Event – 05/21/2020
- How To Adjust Your DV360 Media Buying Strategy on DV360 during COVID-19 – Part 2
- How To Adjust Your DV360 Media Buying Strategy on DV360 during COVID-19 - Part 1
- Google Makes A Splash with Anchor Ads Open Beta
- A Special Total Media Event - Stories from Publishers' Bedrooms - Two Click Nightmares - 06/19/2020
- Ziv Jonas - Transcript from the Stories from Publishers’ Bedrooms Event – 05/21/2020
- Sherzod Rizaev - Transcript from the Stories from Publishers’ Bedrooms Event – 05/21/2020
- How To Adjust Your DV360 Media Buying Strategy on DV360 during COVID-19 – Part 3
- How To Adjust Your Media Buying Strategy During COVID-19 - Part 4
- A Special Total Media Event - Stories from Publishers' Bedrooms - Getting in Bed with SPO - 07/23/2020
- Important Changes Coming to Video Ads in Chrome on 08/05/20
- Getting in Bed with Supply Path Optimization - Webinar Transcript - 07/23/2020
- A Special Total Media Event – Locking the Door – An Open and Honest Conversation about Ad Blocking, Content Walls and Subscriptions - 09/03/2020
- Amplify Your Branding & Awareness Campaigns in New Ways with Display & Video 360
- Event Transcript - Locking the Door – An Open and Honest Conversation about Ad Blocking, Content Walls and Subscriptions – 09/03/2020
- Google has launched Web Interstitials for Mobile Web and Desktop!
- A Special Total Media Event – Flipping ON the Data Switch – How to Better See Your Users and Light Up More Revenue for your Website - 10/29/2020
- Is Buyers.json the future standard for buyer and sellers?
- Transcript - Flipping ON the Data Switch – Stories from Publishers' Bedrooms - 10/29/20
- New on Display & Video 360 - Attribution Path Reporting
- Prepare your App for the new Google Mobile Ads SDK release
- Digital marketing: The best 12 Chrome extensions
- Does Ads.txt Provide the Transparency We Need in 2021?
- Will Data Enforcement Begin to Protect User Privacy?
- What the FLoC is FLoC?
- Why Publishers Need An MCM Program Partner Now
- Expanding to EMEA? Follow These 3 Publisher Strategies for Success
- Facebook vs. Apple - Taking Challenging Steps to Achieving User Privacy - Total Media
- 5 Reasons to Use CPM Buying
- Why Ad Tech is celebrating (or should be) Google's delay of third-party cookies
- Google AdManager Update: Privacy and Messaging
- TEST PAGE: GPT MCM ortsdienst.de
- TEST PAGE: GPT no MCM ortsdienst.de
- TEST PAGE: GPT MCM set URL ortsdienst.de
- Publisher's guide: The magic ingredient: Content that adds value
- Buyer personas - Everything you need to know
- AdSense Changes for 2021: AdSense to Shift to a First-price Auction Model
- TEST PAGE - Danny Test Globes > Taboola
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