Sivan is a seasoned web entrepreneur with over 15 years of management experience in Internet and ad technology ventures. Sivan was a member of the founding team of Intercast Networks, a video technology startup, where she spearheaded the deployment of an advertising platform and oversaw business development. Prior to that, she established Ad4ever – a pioneer in Rich Media where she served as CEO for 5 years till it was sold to aQuantive Inc.
in 2004. She previously served as CEO of Adnsee, an interactive ad agency, following her stint as an analyst at Sigma Investments. Sivan is a founding member of MTBSuisse’ a Swiss organization specializing in ecological tourism in the Swiss Alps. She is also a passionate runner.